About The Webinar
With National Blueberry Month just around the corner, we’re getting ready to activate the biggest moment of the year for blueberries! We’re excited to share more about how you can leverage USHBC resources and what other industry stakeholders have planned for National Blueberry Month.
Please join us for this 30-minute virtual event where we’ll highlight upcoming activities for National Blueberry Month and share how you can capitalize on our available resources to help drive blueberry demand.
Together as an industry, let’s show your consumers, community and partners why they need blueberries in their daily lives, and give them even more reasons to grab a boost of blue!
We look forward to having you join us.
With National Blueberry Month just around the corner, we’re getting ready to activate the biggest moment of the year for blueberries! We’re excited to share more about how you can leverage USHBC resources and what other industry stakeholders have planned for National Blueberry Month.
Please join us for this 30-minute virtual event where we’ll highlight upcoming activities for National Blueberry Month and share how you can capitalize on our available resources to help drive blueberry demand.
Together as an industry, let’s show your consumers, community and partners why they need blueberries in their daily lives, and give them even more reasons to grab a boost of blue!
We look forward to having you join us.
Webinar Speakers

Jenni Sparks
USHBC Vice President of Marketing & Communications
Jenni Sparks serves as vice president of marketing & communications at the USHBC and NABC, leading all aspects of the marketing strategic plan and the implementation of brand-driven internal and external communications.

Jill Scofield
USHBC Director of Communications and Industry Relations
Jill Scofield serves as director of communications and industry relations at the USHBC and NABC, and is responsible for planning, directing and overseeing industry communications programs involving growers, marketers, exporters, importers, distributors and other stakeholders.

Jeff Malensky
USHBC Promotions Committee Chair
Jeff Malensky serves as promotions committee chair for USHBC. A third-generation grower, packer and processor, Malensky is also president of Oregon Berry Packing in Hillsboro, Oregon.

Julie LePere
Director, Padilla
Julie LePere is a director at agency partner Padilla, driving consumer promotions programming for USHBC.